Campaign Hub
Your campaign hub for a plant based treaty
Our goals by 2023
1M
INDIVIDUALS
10,000
ORGANIZATIONS
10,000
BUSINESSES
50
CITIES
The Plant Based Treaty is backed by a global network of determined groups and individuals all developing their own strategies to campaign for a Treaty in their region.
If you’re ready to join us, you can also commit to your own Treaty Goals.
INDIVIDUAL ENDORSERS
ORGANIZATION ENDORSERS
BUSINESS ENDORSERS
CITY & STATE ENDORSERS
Your campaign toolkit
PBT Resources
Access our free downloadable badges, postcards, posters, social media packs, stickers, school resources and more.
Individual endorsement resources
General Endorse Invite
How to write a letter to the editor
Your PBT elevator pitch
Take the vegan pledge today
Lowering your carbon footprint
Download PBT Sign Up Sheet
Group endorsement resources
Groups endorse invitation
18 ways schools can help
Business endorsement resources
Business endorse invitation
17 ways businesses can help
City Resources
Write to your politician
Template: Draft resolution
How to: Pass a motion in your city
Template: Media release
Template: Pitch to cities
10 ways cities can help
20 ways to make an impact and build momentum
Political Pressure
To achieve a #PlantBasedTreaty, we need political representatives from all sides of politics to endorse the treaty.
1 // Meet your political representatives and ask them to endorse a #PlantBasedTreaty.
2 // Attend your representatives’ public appearances and ask them a question about their views on halting the expansion of animal agriculture and transitioning towards a safer plant-based food system.
3 // Get your local government to pass a motion in support of a #PlantBasedTreaty. Read our how-to guide.
Business & Society
To achieve a #PlantBasedTreaty we will need collective action.
4 // Contact local businesses, NGOs, charities and religious centers to ask them to add plant-based options to their canteens, functions and events.
5 // Ask local eateries to make a meaningful shift towards plant-based and endorse the Plant Based Treaty. Example demands: Make 50% of your menu plant-based by 2022; Switch dairy for plant-based alternatives by 2022; Switch your burgers to plant-based.
6 // Ask your local schools, hospitals, community centres and prisons to add plant-based options to their menus explaining both the planetary, health, happiness and cost benefits.
Grow the #PlantBasedTreaty Network
To achieve a #PlantBasedTreaty we will need a huge global network of movements, organisations, and individuals supporting and creating pressure.
7 // Start or join a local climate action group and put #PlantBasedTreaty on the agenda, hold a meeting to plan your next steps!
8 // Doorknock your local area with a #PlantBasedTreaty endorsement pledge.
9 // Host a #PlantBasedTreaty information night in your area.
10 // Host craftivism meetups to make banners and signs to take along to climate rallies and events.
Creative Action
Get people active! In addition to moving hearts and minds, get people active in your community by turning them out at large and creative #PlantBasedTreaty actions in your community.
11 // Put on a rally in your local area calling for a Plant Based Treaty, or add it as a demand to other upcoming rallies and strikes.
12 // Paint a #PlantBasedTreaty-themed mural in an approved public place.
13 // Organise a #PlantBasedTreaty projection on a landmark or political building.
Make Some Noise
Help the plant-based movement grow, reach new audiences and put pressure on political representative all at the same time by making sure that everywhere anyone looks, all they see is #PlantBasedTreaty.
14 // Write Letters to the Editor to your local newspapers about #PlantBasedTreaty. Read our how-to guide.
15 // Make and hang a #PlantBasedTreaty banner in a busy public place, put up posters and stickers. Click here to access downloadable resources.
16 // Organise with local businesses to display #PlantBasedTreaty posters in shop fronts.
17 // Chalk #PlantBasedTreaty messages in high footfall areas and on the footpath outside your politicians’ office.
18 // Connect with influencers and celebrities and ask them to promote the Plant Based Treaty on their social media channels.
19 // Use our social media kit to promote a food system change and the Plant Based Treaty.
20 // Host a film screening, food giveaway or plant-based food festival to promote the benefits of plant-based food and the Plant Based Treaty.
We can create a better world. Let's grow.
SIGN the plant based treaty
Endorse as an individual
Endorse as an organization
Endorse as a business
Endorse as a city
Global food production is the single largest driver of environmental degradation; threatening local ecosystems, causing biodiversity loss, destabilising earth’s critical cycles and driving a sixth mass extinction of species
– EAT Lancet Commission, 2019
GLOBAL FOOD PRODUCTION IS THE SINGLE LARGEST DRIVER OF ENVIRONMENTAL DEGRADATION.
– EAT LANCET COMMISSION, 2019
Let's be friends
We love getting social, which is why you’ll find us on all the major social media platforms. We think it’s a great way to build an online community where we can share news, ideas and actions. We’d love for you to join us. See you there!