Technical Experts
Our technical experts draw on their experience and knowlege to advise Plant Based Treaty’s core team. To arrange an interview with one of our technical experts, please contact [email protected]
Health Experts

Read quote
The UK is slowly coming to the realisation that a shift away from animal agriculture is indeed necessary, it is not happening quickly enough. It’s therefore down to us as healthcare professionals to lead the way. This is why we are proud to be endorsing the Plant Based Treaty.

Dr. Zahra Kassam
Radiation oncologist in Ontario and Assistant Professor at the University of Toronto
Read bio
Zahra Kassam MBBS MSc FRCPC DipABLM is a radiation oncologist in Ontario and Assistant Professor in the Department of Radiation Oncology at the University of Toronto. Zahra completed specialist training in Clinical Oncology followed by 3 years of clinical and research fellowship in gastrointestinal malignancies at the Princess Margaret Cancer Centre, and a Masters in Clinical Epidemiology. Given the powerful beneficial impact of Lifestyle Medicine in cancer outcomes and other chronic diseases, Zahra incorporates lifestyle medicine education into her clinical practice, and is certified in Lifestyle Medicine through the American Board of Lifestyle Medicine. In 2019, she co-founded Plant-Based Canada to provide education on plant-based whole food nutrition that is sustainable, healthy, and promotes the well-being of the planet and all its inhabitants. Her first book, Eating Plant-Based, Scientific Answers to Your Nutrition Questions is co-authored with her sister Shireen. Zahra has co-edited an academic textbook Plant-Based Nutrition in Clinical Practice.
I am honored to be a health ambassador for the Plant Based Treaty, which is rooted in the values of sustainability, health, compassion, and justice. Our food system negatively impacts individual health by contributing to our chronic disease epidemic, malnutrition, antibiotic resistance, and pandemic risk, as well as the health of our planet. As health professionals, we should be fiercely advocating for the health of our people and the planet on which we depend. There are no healthy individuals on an unhealthy planet. Plant Based Treaty represents a bold and inspiring vision to urgently transform the global narrative and influence policy at all levels toward a sustainable, just and healthful plant-based food system that is essential for our individual health, our planetary health, and our survival.

Dr. Julie Chan ND, R.Ac
Naturopathic Doctor and Registered Acupuncturist in Ontario
Read bio
Julie Chan ND, R.Ac is a Naturopathic Doctor and Registered Acupuncturist in Ontario and the founder of Liberty Wellness Clinic in Markham, Ontario. Julie completed her Doctor of Naturopathy degree program at the Canadian College of Naturopathic Medicine and obtained her Acupuncturist designation from the College of Traditional Chinese Medicine Practitioners and Acupuncturists of Ontario (CTCMPAO). Julie furthered her studies and obtained her Prescribing and IVIT (Intravenous and Infusion Therapy) License in Ontario. Julie treats a wide range of health issues including neurobehavioural disorders, chronic diseases including heart disease, obesity, diabetes, inflammatory and degenerative conditions, hormonal dysfunction, digestive issues, allergies, skin disorders and more. Given the vast evidence-based benefits of plant-based nutrition in the treatment and prevention of chronic diseases, Julie incorporates nutritional counselling, lifestyle medicine and environmental medicine as part of her patient education. In 2014, Julie founded her non-profit organization, Peace Fur Paws and became the acting Toronto Leader for Animals Asia for 10 years.
As an ambassador for the Plant Based Treaty, I am honored to advocate for a pivotal change in our global food system towards a more sustainable, plant-based approach. Our current reliance on meat, dairy, eggs, and other animal products significantly contributes to chronic diseases, climate change, deforestation, and zoonotic disease transmissions that affect humans.
By adopting a whole food plant-based diet alongside healthier farming practices, we have the potential to drastically reduce mortality rates from chronic diseases globally. Not only can we improve individual health, but we can also enhance the well-being of our planet and all species that depend on it.
As a practitioner, my mission is to advocate for dietary and lifestyle practices that promote both personal health and the health of our environment. Together, we can foster a healthier and more sustainable future.
Legal Experts

Melina Lima
Professor of International Law
Read bio
Melina holds a Bachelor’s degree in Law and a Master’s and PhD in International Relations and Political Science. For the past 12 years, she has served as a professor of international law and a researcher, while also working as a legal and policy consultant in the fields of international law, human rights, and international environmental law. In recent years, her research has focused on the climate impact of the livestock industry, examined through the lenses of international law and international politics. She has been engaging with this issue both academically and in practice, including through collaborations with the Plant Based Treaty on some of the organization’s initiatives.
Science Experts

Steve George
Earth Observation Technology and Systems Engineer at the European Space Agency (ESA)
Read bio
Steven George is an Earth Observation Technology and Systems Engineer at the European Space Agency (ESA) based in Noordwijk, Netherlands. He supports the design and engineering of Earth Observation Satellites which have become are invaluable tool for monitoring and understanding our planet’s dynamic processes and environment. He holds an MSc Physics and an MSc Astronautics & Space Engineering, accompanied by a rich history volunteer work, including organising & leading national student space initiatives, contributing to UN Volunteers mapping initiatives, leading public workshops on the climate crisis, and sets up new clubs wherever he goes. Since April 2022, Steve has become a fervent advocate for animal rights and climate justice, recognizing the interconnectedness between oppressive systems that profit from the marginalisation of others. He believes that restoring our relationship with nature and animals is foundational for establishing a more equitable world.
The urgency of a food system transformation is now irrefutable. The scientific evidence demands it, and the Plant Based Treaty represents our foremost initiative to put food systems on the agenda at global summits. It represents the opportunity to bridge the gap between science, policy, and the public for an existence where humans, non-human animals, and the planet co-exist sustainability and in peace.
Farming Experts

Jimmy Videle
Veganic farmer, activist, naturalist, consultant and researcher
Read bio
Jimmy Videle is a farmer, activist, naturalist, consultant and researcher. He has been a consultant and researcher with A.U.M. Films (producers of Cowspiracy and What the Health), the Humane Party USA and the Animal Protection Party, Canada. He lives with his wife, Mélanie Bernier and five rescue cats on the small-scale veganic farm, La Ferme de l’Aube Accueil (lafermedelaube.com) in Boileau, Québec. He has been growing his own food and homesteading for over twenty-five years and became a professional full-time organic farmer in 2005. From 2010-2014 he worked and consulted on eleven, organic and permaculture farms throughout Hawaii, Mexico, Central America, South America and Québec before settling at his current home in 2014.
He is the author of The Veganic Grower’s Handbook: Cultivating Fruits, Vegetables and Herbs from Urban Backyard to Rural Farmyard: The Veganic Grower’s Handbook – Lantern (lanternpm.org), the host of The Veganic Grower’s Hour YouTube show, and the co-founder of the North American Veganic Certification Standard (NAVCS) – Certified Veganic North American Veganic Certification Standard – Serving USA, Canada, and Mexico (certifiedveganic.org)whose mission is to certify farmers throughout North America in 100% plant-based agriculture principles and practices, and create a community that works to end animal agriculture forever.
As a naturalist he has conducted field studies as a ‘citizen scientist’ logging more than 10,000 hours of field work with theNational Audubon Society, National Park Service, US Fish & Wildlife Service, Nature Conservancy, Birds Canada and the Arizona and Québec Breeding Bird Atlas’s.
Human beings’ current practices of speciesism, the way we are dominating the planet, must come to an end. As a veganic farmer and activist I have dedicated my time to show that there is a more compassionate way to walk on our collective earth. City by city, state by state, nation by nation we can live together harmoniously with each other and the natural world. We can end animal agriculture forever and transition to a 100% plant-based agricultural system. The Plant Based Treaty has my endorsement for they seek to enact on these principles whole-heartedly.
City Policy Experts

Dr Richard Nicholson
IT Industry Veteran
Read bio
Richard initially trained as a Physicist/Astrophysicist before transitioning into IT and Financial Services Industry. Then, founding his own company, Richard studied complex adaptive systems found in natural ecosystems and exploring how these concepts could be translated and applied to self-adaptive software systems.
Richard has been an environmentalist for as long as he can remember and actively participated in protests with Greenpeace Frontline in the early 1990s. In 2019, he ran as a Green Party candidate for Haywards Heath Town Council and successfully won the election. During his term, he spearheaded the development of an environmental strategy based on localism, with activities prioritized according to the principles outlined in the Drawdown project. One of the key components of this strategy was promoting a dietary shift towards plant-based foods and reducing food waste.
Under Richard’s leadership, Haywards Heath Town Council in July 2022, became the first town in Europe to sign the Plant-Based Treaty, so further cementing its commitment to a sustainable plant based future.